Pendekatan Tema Sinergi pada Rancangan Pusat Media dan Penyiaran

Muhammad Alfian Rizki Saputra, Sri Nastiti N. Ekasiwi, Arina Hayati
Submission Date: 2014-07-18 11:03:20
Accepted Date: 2014-09-14 11:50:43

Abstract


Media massa elektronik dengan lingkup siar luas harus dapat menawarkan konten siaran yang bermutu agar bisa dinikmati khalayak umum. Adanya Pusat Media dan Penyiaran, diharapkan dapat memproduksi program acara (Televisi, Radio, maupun Portal Berita) dengan konten yang terkait dalam satu manajemen yang sama, sehingga Pusat Media tersebut mampu meningkatkan kualitas produksi siarannya. Pendekatan tema sinergi dipilih sebagai sarana utama untuk menangani isu-isu desain yang muncul dari upaya penggabungan ketiga media massa ini. Isu utama yang harus diperhatikan berupa isu sirkulasi yang mengatur hubungan antar komponen aktivitas, dan isu teritorial yang berkaitan dengan pengaturan zona-zona berdasarkan tingkat interaksinya. Dalam proses desain, isu ini akan mempengaruhi perancangan tata ruang, fungsi ruang luar, dan gubahan massa bangunan.

Keywords


Stasiun Televisi; Radio; Media; Penyiaran

References


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