Faktor-Faktor yang Memengaruhi Pengembangan Integrasi Pariwisata pada Kawasan Pantai Kenjeran, Kota Surabaya
Submission Date: 2023-08-03 10:55:42
Accepted Date: 2024-05-20 10:03:17
Abstract
Kawasan Wisata Pantai Kenjeran terdiri dari tiga destinasi wisata meliputi Taman Hiburan Pantai (THP) Kenjeran, Sentra Ikan Bulak (SIB), dan Taman Suroboyo terletak berdekatan yaitu sekitar 2 km di Kecamatan Bulak, Kota Surabaya. Ketiga destinasi wisata ini memiliki jenis daya tarik wisata yang beragam. Dimana THP Kenjeran berjenis daya tarik wisata alam pantai, SIB wisata belanja, dan Taman Suroboyo wisata taman tematik. Namun, masih terdapat beberapa permasalahan yaitu adanya ketimpangan kunjungan wisatawan dan promosi wisata, belum tersedianya transportasi khusus yang menghubungkan antar destinasi wisata, dan belum terdapat pusat informasi wisata terpadu. Sehingga, dibutuhkan penyelesaian secara terintegrasi dan menyeluruh di Kawasan Pantai Kenjeran. Oleh karena itu, dilakukan penelitian ini untuk mengidentifikasi faktor-faktor yang berpengaruh dalam pengembangan integrasi pariwisata di Kawasan Pantai Kenjeran. Data diperoleh dengan melakukan in-depth interview kepada stakeholder yang terpilih, dan dianalisa dengan metode content analysis. Hasil dari penelitian ini yaitu terdapat 12 faktor yang berpengaruh dalam pengembangan integrasi pariwisata di Kawasan Pantai Kenjeran diantaranya kedekatan daya tarik wisata, diferensiasi jenis daya tarik wisata, keterpaduan moda transportasi, ketersediaan jalan atau rute yang terpadu, pusat informasi wisata terpadu, koordinasi dan kolaborasi pemerintah, serta promosi wisata terpadu.
Keywords
Faktor Berpengaruh; Pengembangan Integrasi Pariwisata; Kawasan Pantai Kenjeran
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