Perancangan Model Bisnis Berbasis Circular Economy
Submission Date: 2018-07-31 19:40:42
Accepted Date: 2019-02-09 00:00:00
Abstract
Meningkatnya pengaruh keberlanjutan dalam praktik manajemen rantai pasok dan operasi dapat dikaitkan dengan fakta bahwa para pemangku kepentingan yang ada di dalam organisasi dituntut untuk meningkatkan kinerja ekonomi yang kuat serta bertanggung jawab atas kinerja lingkungan dan sosial. Penerapan circular economy di Indonesia telah menjadi salah satu yang diperhatikan oleh pemerintah. Hal ini dibuktikan dengan adanya master plan implementasi circular economy yang dibuat oleh pemerintah hingga tahun 2025. Meskipun master plan yang telah dibuat masih difokuskan untuk perusahaan manufaktur, namun dalam penelitian ini, peneliti mengambil celah di bidang agribisnis khususnya peternakan. KPSP (Koperasi Peternakan Sapi Perah) Setia Kawan merupakan salah satu koperasi penghasil susu terbesar di Kabupaten Pasuruan. Koperasi ini memiliki lebih dari 9.141 anggota peternak yang memproduksi susu kurang lebih 97.000 liter per hari. KPSP Setia Kawan telah menerapkan circular economy meskipun belum maksimal. Penelitian ini akan melakukan perancangan Circular Business Model Canvas (CBMC) KPSP Setia Kawan yang optimal dengan expert opinion. Penelitian ini menggunakan metode kualitatif dengan desain penelitian ekploratif. Harapannya, dengan penelitian ini dapat membantu KPSP Setia Kawan untuk mengembangkan bisnisnya sesuai dengan model bisnis yang tepat serta dapat memanfaatkan potensi dari peternakan secara maksimal.
Keywords
CBMC; circular economy; KPSP Setia Kawan; peternakan
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